Comp Shop

Next-

• Very similar products both price and quality wise.
• Similar age group shops in both stores
• Similar income
• Both placed in top high streets across the UK
• Availability to shop online
• ALL STAPLE PRODUCTS ARE SOLD IN BOTH STORES
• Broad range of sizes

Matalan-

• Cheaper than M&S (around £18 for LBD £60 in M&S)
• Products plainer with less detail and components
• Availability to shop online 
• Broad range of sizes
• Mainly polyester products (synthetics)
• Placed in most retail parks and on some high streets
• Normally customers with lower income then M&S
• Age group is similar
• All staple products are sold at Matalan

Debenhams-

• Larger choice of products
• Prices range (Debenhams designer influence pushes prices up)
• Fabrics quality is dependant on price higher price better quality
• Availability to shop online
• Placed on all major high streets 
• Sizes are the same as M&S
• 
  

House of Fraser

• Large choice of products (designer and large brand influence)
• Similar price range (higher for designers)
• Good fabric quality throughout the ranges
• Choice of colours on a lot of products
• Availability to shop online
• On some major high streets
• broad range of sizes